READY TO WEAR

SAFI COLLECTION

A selection of elegant African ensembles combining modern design with traditional heritage and Islamic elegance.

ACCESSORIES

Ready to wear

Turbans

Asoebi Essentials

Raw Silk Scarf

Luxury Veils

Mayafi

Bling Bling

Jewellery

READY TO WEAR CLOTHING

Authentic African Fashion

Feel like an African Royalty

Inspired by the traditional Hausa Alkebba Cape, an embodiment of timeless elegance.
Maxi Elegance

BouBou & Kaftan

Matching Sets

Co-Ords

Modest Style

Abaya

Inner Dress

Slip Dresses

TOUBS / MELHFA & LAFAYAS

Authentic African Fashion

TOUB & LAFAYA

A Cultural wrap celebrated by many African cultures as the epitome of modesty, elegance and grace.

FIND THE PERFECT GIFT

For the discerning lady who wants to elevate her Ramadan moments with the essence of simplicity and grace.

For the gentleman, a fusion of tradition and style enhances the traditional attire, creating a sophisticated and timeless ensemble.

Ideal for sophistication enthusiasts. Offer a touch of captivating allure through our exquisite jewelry collection, perfect for gifting.

Indulge in bold elegance with the latest 3D African Mayafi, designed for the woman who seeks to make a sophisticated statement.

WHAT OUR CUSTOMERS SAY ABOUT US!

Rated 5 out of 5
The embroidery is gorgeous. Got here quickly, lovely customer service, lovely everything.
Rated 5 out of 5
Always the best quality. I still have the ones I bought years ago &  my mum always wants your scarves.
Rated 5 out of 5
I am so excited to have found this brand. Thank you for making me feel so beautiful on my birthday
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